The first Chevy Camaro television commercial can still be seen on YouTube. It includes a white Camaro RS/SS with the distinctive bumble-bee nose band emerging from a volcano. The voice over happily presents “The intense new Camaro from Chevrolet … something you’ve never seen before.”
While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of an automobile they called the Panther.
All through the summer of 1965 practically every element of the automobile’s design and development, from initial design sketches to clay models, was photographed and thoroughly recorded. Chevy utilized the assets to produce a 30 -minute film The Camaro for sale in Layton UT , which was later shown on TV and in movie theaters. They likewise presented ladies’s clothing called the Camaro Collection as well as a Camaro road race video game.
Classic Camaros- Buy Them Here
In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away began deal with catalogs, direct mail and sales promotion materials, along with print, outside and TV/radio marketing. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had actually been selected for the new car, however did announce that prices of 1967 Chevy Camaro for sale in Layton UT model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by numerous names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered using the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM researchers reportedly found the word in a French dictionary as a slang term for “pal” or “companion.” It’s reported that Ford Motor Business researchers also discovered other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had actually currently been released using the Panther name, Chevy’s the majority of pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Layton UT by looking for classic car dealers.