The first Chevy Camaro tv commercial can still be seen on YouTube. It includes a white Camaro RS/SS with the distinct bumble-bee nose band emerging from a volcano. The voice over proudly introduces “The fiery new Camaro from Chevrolet … something you’ve never seen before.”
While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summertime of 1965 virtually every element of the vehicle’s design and development, from initial design sketches to clay models, was photographed and carefully recorded. Chevy used the possessions to produce a 30 -minute film The Camaro for sale in Chancellor SD , which was later shown on TELEVISION and in movie theaters. They likewise presented females’s clothes called the Camaro Collection and even a Camaro road race game.
Classic Camaros- Buy Them Here
In November, Chevy sales executives and innovative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away began work on brochures, direct-mail advertising and sales promo materials, along with print, outside and TV/radio marketing. In April 1966, at the New york city Automobile Show Press Conference, Chevrolet sales executives admitted no name had actually been selected for the new automobile, but did reveal that pricing of 1967 Chevy Camaro for sale in Chancellor SD model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by many names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and developed G-Mini, which developed into GeMini and finally Gemini. However, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM scientists apparently found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Business researchers also found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch products had actually already been released utilizing the Panther name, Chevy’s many pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Chancellor SD by looking for classic car dealers.