The very first Chevy Camaro tv commercial can still be seen on YouTube. It features a white Camaro RS/SS with the distinctive bumble-bee nose band emerging from a volcano. The voice over happily presents “The fiery brand-new Camaro from Chevrolet … something you’ve never ever seen before.”
While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 practically every element of the vehicle’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the possessions to produce a 30 -minute film The Camaro for sale in Rubicon WI , which was later on shown on TV and in cinema. They also presented women’s clothes called the Camaro Collection as well as a Camaro roadway race game.
Classic Camaros- Buy Them Here
In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away began work on catalogs, direct-mail advertising and sales promotion materials, along with print, outside and TV/radio advertising. In April 1966, at the New York Auto Program Press Conference, Chevrolet sales executives confessed no name had actually been selected for the brand-new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Rubicon WI model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by many names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and created G-Mini, which developed into GeMini and finally Gemini. However, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no real meaning, GM researchers supposedly found the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Business researchers also found other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch products had already been released using the Panther name, Chevy’s the majority of pressing challenge was to now rename their new Mustang killer, the Camaro. Camaros are found in Rubicon WI by looking for classic car dealers.